Foodies’ delight: Burgundy Box integrates with TranServ, set to leverage its payments services!

Move aimed at offering culinary enthusiasts with a seamless, secure user transactional experience

Mumbai, October 14, 2015: Food is a mood changer, it can perk you up, be soul satisfying or the energy source of the day. In an attempt to deliver convenience and unmatched quality into the hands of dedicated culinary experts and home cooks that leading digital payments company TranServ has announced its integration with Burgundy Box. Burgundy Box is a Ready to Cook meal kit, which covers a range of culinary experiences, from Indian to Thai, Italian and Chinese.   The format is designed to provide our customer, with a fully prepped dish, where all the shopping, chopping, cleaning, sauce/gravy preparation is done and the customer receives everything in a delightful and hygienically packaged box.

This company co founded by Sandip Singh, Vivek Mehra, Ajay Chopra & Shabnam Mehra, is a one-of-its-kind culinary website which allows buyers to order assorted meal kits as well as ready to eat meals. Endeavouring to bring the freshest & the best available ingredients to its users, Burgundy Box’s integration with TranServ will come as gourmet to the taste buds of foodies looking to get creative and cook up a delicious and wholesome spread at home.

Being a pioneer in its market segment, Burgundy Box’s integration with TranServ serves the culinary portal well for a number of reasons. Firstly, TranServ’s diverse offerings provide Burgundy Box with an opportunity to leverage tailored payment solutions specifically suited for its platform. Moreover, it will also allow the unique culinary website to drive its consumer engagement through TranServ’s innovative social wallet. This in sync with the novelty that Burgundy Box itself represents and immensely enhances the entire shopping experience by making it one that users will cherish. Whipping up a dream gourmet cuisine has never been quicker, more secure, or convenient!

Speaking on the announcement, Anish Williams, Co-founder & CEO, TranServ, commented, “Indians love their food. With evolving tastes, the desire to explore their taste buds through myriad culinary adventures has been gaining steady importance. Burgundy Box is an innovative culinary portal that equips them with the means and wherewithal to serve up a sumptuous feast with the choicest and freshest ingredients. Since TranServ’s service offerings have always focused on consumer convenience and enhancing user experience, this integration with Burgundy Box will allow us to extend our secure, swift and seamless digital payments services to its user base.”

Sandip Singh, Co-founder Burgundy Box, added, “India is fast becoming a land of foodies aspiring to newer varieties and tastes, we believe in providing consumers with select, fresh ingredients they require to cook up a mouth-watering treat. TranServ has, within a short span of time, established a niche for its digital payments solutions which focus on speed, security and innovation. As followers of industry innovation ourselves, it excites us to partner with someone who has similar beliefs and tenets. We are confident this development will serve our consumers well by allowing them to seamlessly shop for the choicest ingredients and become master-chefs in the comfort of their own kitchens!”

Under the partnership with TranServ, Burgundy Box users can now buy their required items without being redirected to a payment gateway page every time they make a transaction, leading to a more wholesome shopping experience. Imagine buying all the sinful chocolate without ever having to leave the shop to make a payment! This is powered by TranServ’s innovative APIs which allow for seamless collection and disbursement of payments. Moreover, Burgundy Box will also be able to control the user experience, thereby enhancing the overall customer satisfaction quotient. This integration is the latest in a long line of partnerships with big and small businesses across the country served by TranServ’s payments solutions, and will help drive the payments company’s aim to turn India into a holistic, ubiquitous cashless economy.

About TranServ:

TranServ Private Limited is a leading digital payments company established with a vision to create the best payment experiences – be it social or for partner merchants – in a highly secure environment. It helps businesses deliver a delightful consumer experience by utilizing cutting-edge technology to create a seamless payments experience. The company’s extensive product suite allows businesses of varying sizes and scale to collect and disburse payments in an efficient manner.

Its consumer facing payment solutions includes an e-wallet that provides a platform of choice for P2P transfers. With it’s soon to be launched social multipurpose wallet, TranServ envisions to create a world class platform to send/request money and gifts with added features like SplitBill, group payments, social gifting, recharges and other utility payment facilities.


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